Global Price Adjustment Update

An update on the upcoming global price adjustments for Apex Legends.

Hey Legends,

We wanted to give you a heads up about some price changes that will take effect from June 1, 2023. We will occasionally reevaluate global pricing due to changing economic conditions and have decided to adjust prices for Apex Legends™.

While some currencies won’t see any changes at this time (USD, EUR, JPY, HKD, INR, UAH, AED, VND), others will be seeing increases while other countries can expect price reductions to align with our goal of balancing prices across all currencies. For currencies that will see price increases, the team worked to ensure that the price increases for Apex Legends were fair and in line with economic conditions.

This price adjustment will only impact real money transactions for the purchase of Apex Coins and the cost to acquire in-game cosmetics will not change.

We will have an in-game event called Threat Level that will run from May 23rd through June 6th. Given the timing of this event, if you are planning on purchasing Apex Coins to get items for Threat Level, please note that the rollout for the price adjustment across all platforms will begin at 2 am PT and be completed by approximately 10 am PT on June 1st.For those currencies not listed, please check out your local store front or please visit HELP.EA.COM for additional support.